Participants are invited to view two diamonds through Brilliance Viewer: The Leo Diamond and the other, a conventionally cut 58-facet diamond of comparable carat weight, color and clarity, after which participants choose which is visibly brighter. Of the more than 2.5 million people who have participated thus far, an overwhelming majority - 95% - chose The Leo Diamond as brighter than the other diamond.
Branded Diamond from the U.S.
The Leo Diamond was first launched in the USA in 1999 by Leo Schachter Diamonds Company. The patented 82-facet Leo Diamond is the first diamond certified to be visibly brighter and more brilliant than a conventional 58-facet diamond. The Leo Diamond requires careful calculations and strategic faceting arrangement to allow perfect refraction of light, which results in an incomparable fire, sparkle, and brilliance to that of conventional diamonds of similar carat, color and clarity which will take your breath away.